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January 29 - 31, 2013 • Exhibits: January 30 & 31
Sacramento Convention Center • Sacramento, California

Daily Schedule

Click the image to see why wine industry professionals seek the general and breakout sessions each year.

 

2012 Unified Wine & Grape Symposium Daily Schedule

as of 12/16/2011

All sessions and other events will be held at the Sacramento Convention Center (SCC) and the Hyatt Regency unless noted otherwise. Speakers are listed in alphabetical order.

Click on the links below for detailed program information. Please do one of the following if your pop-ups are blocked: (1) On a PC – right click and select “Open in New Window” or (2) On a Mac –hold the apple/command key and click.

Monday, January 23, 2012
Time Event Location
1:00 pm - 5:00 pm Registration SCC
Tuesday, January 24, 2012
Time Event Location
7:30 am - 4:30 pm Registration SCC
8:00 am - 5:00 pm Press Room SCC
8:00 am - 5:00 pm Speaker Ready Room SCC
9:00 am - noon Quality Grapes and Wine in a Challenging Climate
General Session
 
1:30 pm - 3:00 pm Managing Your Vineyards under Adverse Weather Conditions
Grapegrowing
 
1:30 pm - 3:00 pm Winemaking in the Presence of Unusual Grape Maturity
Winemaking
 
1:30 pm - 3:00 pm How to Navigate through the Complicated World of Grape Contracts
Business/Operations
 
1:30 pm - 3:30 pm How to Successfully Market Each Vintage, Despite the Weather
Marketing/Public Relations
 
3:10 pm - 4:40 pm The Operational Side of Grape Purchasing Contracts: Topics Rarely Mentioned
Business/Operations
 
3:40 pm - 4:40 pm How to Establish Parameters to Determine Acceptable Fruit
Joint Grapegrowing & Winemaking
 
4:30 pm - 9:00 pm CAWG Annual Meeting and Awards of Excellence Reception Sheraton Grand
Wednesday, January 25, 2012
Time Event Location
7:30 am - 5:00 pm Registration SCC
8:00 am - 5:00 pm Press Room SCC
8:00 am - 5:00 pm Speaker Ready Room SCC
8:30 am - 11:00 am State of the Industry
General Session
 
9:00 am - 6:00 pm Exhibits Open  
2:00 pm - 3:00 pm Leveraging the Supply Side of the Global Wine Market
Joint Marketing/Public Relations & Business/Operations
 
2:00 pm - 4:00 pm Productive Ways to Talk About Quality
Joint Grapegrowing/Winemaking
 
3:10 pm - 4:10 pm Leveraging the Demand Side of the Global Market
Joint Marketing/Public Relations & Business/Operations
 
4:00 pm - 6:00 pm Regional Wine Tasting SCC
6:15 pm - 8:00 pm Cal Poly Alumni & Friends Reception Hyatt Regency
6:15 pm - 8:00 pm Fresno State Annual Alumni & Friends Reunion Hyatt Regency
6:15 pm - 8:00 pm UC Davis V & E Alumni Reception Hyatt Regency
Thursday, January 26, 2012
Time Event Location
8:00 am - 4:00 pm Registration SCC
8:00 am - 4:00 pm Press Room SCC
8:00 am - 4:00 pm Speaker Ready Room SCC
9:00 am - 11:00 am Creating a Successful Branding Tool Box—Brands that Sell
General Session
 
9:00 am - noon Spanish Sessions Track
Presented in Spanish

Click here to download a PDF and distribute to Spanish speaking winery and vineyard employees.
 
9:00 am - 4:00 pm Exhibits Open  
11:30 am - 1:00 pm Hosted Buffet Luncheon
 
2:00 pm - 4:00 pm Sweet WinesTasting & Discussion
Joint Grapegrowing & Winemaking
 
2:00 pm - 4:00 pm Sustainable Certification: Does Certification Make Sense for You?
Joint Marketing/Public Relations & Business/Operations