Crimson Wine Group, California
Emilie Eliason joined Crimson Wine Group in 2016 and is responsible for overseeing and providing strategic direction for the direct to consumer business. She also leads Crimson’s innovation efforts to bring new wines and experiences to life. Emilie was previously Vice President of Marketing at J Vineyards & Winery where she managed marketing, public relations and consumer sales. Emilie has fifteen years of extensive brand marketing and direct marketing experience from her roles at Gallo, Treasury Wine Estates, Diageo and Clorox. Prior to business school, Emilie worked in market research, analyzing primary and secondary research data to make recommendations for companies such as Yahoo!, Gap Inc. and AT&T. Emilie has a BA from Amherst College and an MBA from Stanford Graduate School of Business.