Kat Stark is the Director of Experiences at Wine.com, the nation’s leading online wine retailer. She began her career at William-Sonoma’s corporate headquarters where she was a prominent contributor to their DTC business for 8 years.
In 2012, she joined Wine.com to manage their Wine Gifts business. She left in 2016 to join the Travel Retail industry, where she was the Senior Director of Merchandising and Buying for Pacific Gateway (since acquired by Stellar Partners) and then returned to Wine.com in 2019 to create their Experiences program.
In 2020, she launched Wine.com’s Virtual Tastings series, which includes live-streamed wine and spirits tastings with leading winemakers, personalities, and celebrities in the industry. Since the launch in April, the company has hosted 48 events that have been viewed by over 65,000 households. Kat holds a Bachelor of Science and a Master’s of Education from Vanderbilt University.