Session

Keynote Speaker Luncheon
Speaker: Fred T. Franzia, Bronco Wine Company, California

Welc​ome and Introduction

John Aguirre, President, California Association of Winegrape Growers (CAWG)

Keynote Speaker Luncheon

The CEO of Bronco Wine Company, Fred T. Franzia, will open the 2016 Unified Symposium as the Keynote Speaker during the luncheon on Tuesday, January 26.

Fred started Bronco Wine in 1973 with his brother Joseph S. Franzia and cousin John Franzia. According to Wine Business Monthly, Bronco Wine is the fourth largest wine producer in the United States; offering more than 60 brands nationwide. Fred is credited with creating one of the most successful wineries in the US through competitive pricing models and inventive marketing techniques that have introduced a new generation to wine.


This Tuesday luncheon is priced separately and includes plated lunch and wine.

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