Staying on Top: What’s New with Key Wine Writers and Publications
Marketing/Public Relations Breakout Session
It’s a fast-changing wine world with consumers and trade using multiple platforms covering so many wine regions, styles and stories. Each of our panelists represent trusted critical and editorial expertise for wine lovers and industry, alike. Join us for candid conversation with the experts. Learn how they approach their audience’s needs in diverse print and digital platforms, new directions and strategies they are adding to their established coverage and why.
We’ll explore how their new directions impact consumers, our wineries and vineyards and key ways your organization can be a relevant resource to their ever-evolving work.
Julie Lumgair, J. Moss Winery, California
Virginie Boone, Wine Enthusiast, California
Karen MacNeil, Karen MacNeil & Company, California
Kelli White, GuildSomm, California