General Sessions - Session Detail

Vinc by Cork Supply
Session

Wildfires and Smoke: Managing Uncertainty and Risk
General Session

 

Welcome & Introductions

Patty Skinkis, President, American Society for Enology and Viticulture (ASEV)

It is widely recognized that winegrape vineyards exposed to fresh wildfire smoke can result in quality losses and render crops unsuitable for commercial wine production. However, too often growers, winemakers and managers lack the knowledge and tools needed to make timely, informed decisions about the status of winegrapes exposed to smoke and how to prevent or mitigate damage when smoke events occur. The lack of science-based information and effective tools leads to uncertainty and the potential for greater losses than should otherwise occur. This session will identify key knowledge gaps challenging industry operators and offer insights on how to manage through the uncertainty that accompanies smoke events in wine country.

Session

State of the Industry
General Session

Wednesday General Session Sponsor Wednesday General Session Sponsor
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Welcome & Introductions

John Aguirre, President, California Association of Winegrape Growers (CAWG)

State of the Industry

The State of the Industry session provides a comprehensive look at every aspect of the wine industry, from what’s being planted to what’s selling. This 2-hour session features highly regarded speakers and delivers incredible value for attendees who need to understand the market dynamics of the past year and are seeking insight into the market trends that will define the year ahead.

Session

Lecciones de hoy para abordar mejor el futuro
Sesión general en español

(Presentada en español)

Esta sesión se basa en asistir a la sesión general y a una de las sesiones temáticas de enología o viticultura. Un certificado de asistencia estará disponible a pedido.

2021 promete ser un año de cambios en la industria del vino de Estados Unidos. Después de enfrentar desafíos e incertidumbres sin precedentes durante 2020, mantenerse actualizado sobre la información y las oportunidades será más crítico que nunca. Usted podrá aprovechar al máximo esta sesión, donde expertos de la industria compartirán información sobre oferta y demanda de vino y uvas, la economía de un mercado recesivo y estrategias para reaccionar ágilmente en tiempos de un mercado con sobreoferta.

Session

Today’s Lessons to Better Approach the Future
General Session in Spanish

(Presented in Spanish)

This session is based on attending the general session and one of the breakout sessions in enology or viticulture. A certificate of attendance will be available upon request.

2021 promises to be a year of change in the US wine industry. After facing unprecedented challenges and uncertainty during 2020, staying up-to-date on information and opportunities will be more critical than ever before. You will be able to take full advantage of this session, where industry experts will share information about wine and grapes’ supply and demand, the economics of a recessive market, and strategies during times of an oversupplied industry to stay nimble.

Session

Strength in Diversity: Achieving Meaningful Change for Business Success in the Wine Industry
General Session

Welcome & Introductions

Leticia Chacón-Rodriguez and Mike Boer, Co-chairs, UW&GS Program Development Committee

Diversity in senior leadership, operations, sales, marketing and hospitality are keys to the success of the wine industry.  Learn from our panel of leaders who are using best practices and tools to achieve meaningful change and business success in their organizations and beyond.  Join us in this important conversation about achieving real business success with inclusion across all areas of the wine industry so we can build a stronger and more resilient future together.

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